How the user shaped the Love Essex site: An LGD Week session
Join Annertech’s Anthony Lindsay at LocalGov Drupal Week 2024 to hear how Essex County Council put the user at the core of its new microsite.
Session details
What: Love Essex and The Circular Economy: Creating a Unique Search Experience to Facilitate an Environmentally Friendly Community
When: Thursday 14 November; 12pm to 12.45pm GMT
Where: Zoom
Love Essex is a site dedicated to dealing with waste in a responsible and environmentally friendly manner.
It may sound like an ordinary subject, but Love Essex is no ordinary website. It’s technically not even a website – it’s a microsite that functions brilliantly, and efficiently educates and guides people on how to deal with their waste.
The point of the Love Essex site is to change behaviour – to reduce waste, cut down on the number of items going to the landfill, and encourage reusing and recycling items. Ultimately, the site connects users, who have an item they need to dispose of, with options on what to do with it.
How did Essex and Annertech do it? They put the end user at the very core of the creation process.
The Love Essex microsite is responsive, so it’s easy to use on all devices.
Annertech’s Managed Services Director Anthony Lindsay will take the LocalGov Drupal community behind the scenes of the Love Essex microsite and demonstrate what makes it unique. He’ll chat about how the end user’s experience drove the process from beginning to end, as well as how the seemingly straightforward requirement of “we need a search” was adapted to become an intricate solution which looks elegantly simple to the end user.
And it’s not just the customer, or the end user, who was taken into consideration. Love Essex is a case study in how editors can respond to the changing needs and conditions of the county.
Anthony will show you how easy it can be.
What you will learn:
- How the motivations of end users can be considered to drive data models and interaction design.
- How Drupal can make managing large pools of content efficient and straightforward.
- How getting the data model right is fundamental to success.
LocalGov Drupal week
This session forms part of the second annual LocalGov Drupal Week, which takes place until 15 November.
Come and check out these virtual sessions, and learn about other councils’ experiences and best practices when it comes to digital experiences.
Sign up for sessions now via Luma.
Have you signed up for this presentation?
All the LocalGov Drupal Week 2024 sessions are free. Sign up for this event (and more) through the Luma link below.
Alison Visser Head of Content
After more than two decades in journalism, Alison now collaborates with Annertech's clients to ensure that their content is the best it possibly can be.
